Evaluation+and+Assessment+Rubrics

|| **Needs Improvement-2** || **Failing/Warning-1** || || Students carefully complete assignment by locating a relevant and engaging clip that will be recognized by the intended audience as product placement and uploading/linking it to the wiki. || Students complete assignment by uploading/linking a commercial containing product placement to the wiki || Students attempt to complete the assignment by locating a clip containing product placement but not properly uploading/linking to this clip in the wiki. || Students neither locate a clip containing product placement nor upload a clip to the wiki. || ** || Student completes all 8 blog assignments for each step requiring a blog entry to the discussion board and demonstrates higher order thinking skills as she considers the essential questions of this unit || Student completes all 8 blog assignments for each step requiring a blog entry to the discussion boardand demonstrates critical and thoughtful reflection on the history of commercials and an understanding of product placement || Student completes all 8 blog assignments for each step requiring a blog entry to the discussion boardand demonstrates some critical and thoughtful reflection on the history of commercials and a general understanding of product placement || Student does not complete all 8 blog assignments for each step requiring a blog entry to the discussion boardand demonstrates limited critical and thoughtful reflection on the history of commercials and a limited understanding of product placement ||
 * || **Advanced - 4** || **Proficient-3**
 * **Step 2c: uploading/linking a found clip**
 * **Discussion Blog
 * **Outline, Storyboards, and Treatments

** || Student's group completes outline, storyboards, and treatments which reflect careful planning and all of the elements illustrated in the exemplars. The ideas are creative and unique, and the time-frame is well planned and optimal for this project. || Student's group completes outline, storyboards, and treatments which reflect careful planning and all of the elements illustrated in the exemplars. It is clear for the client to see the ideas and time-frame for this commercial. || Student group completes outline, storyboards, and treatments which somewhat reflect careful planning and most of the elements illustrated in the exemplars. It is somewhat confusing for the client to understand the ideas and timeframe for this commercial. || Student's group does not complete the outline, storyboards, and treatments. The ideas and the time-frame have not been well planned and the whole pitch is unclear for the client. || ** || Students edit the project effectively with attention to jump cuts, continuity, audio/video allignment, and audio levels. Additionaly, students use transitions, effects, titles, music or other audio to enhance the effectiveness of the presentation. || Students edit the project effectively with attention to jump cuts, continuity, audio/video allignment, and audio levels. || Students edit the project but need to pay more attention to jump cuts, continuity, audio/video allignment, and audio levels. || Students __do not__ edit the project effectively with attention to jump cuts, continuity, audio/video allignment, and audio levels. || Completed on Student Checklist ** || Student completes all steps of the WebQuest and turns in completed printable Student Checklist to the instructor. Additionally, the student has assisted other group members in completing the checklist and assignment, indicating the organized approach that the student has taken not only with himself or herself, but with the larger group in assuring the WebQuest is completed. || Student completes all steps of the WebQuest and turns in completed printable Student Checklist to the instructor, indicating the organized approach that the student has taken in completing this WebQuest. || Student completes all steps of the WebQuest but does not turn in completed printable Student Checklist to the instructor. || Student does not completes all steps of the WebQuest and does not turn in completed printable Student Checklist to the instructor. || assigned roles after re-organization (actor, director, editor, cameraperson etc.) ** || Student has excellent attendance and participates every day in his or her assigned role as actor, director, editor, cameraperson etc. Student attempts many varied roles without reservation and takes on a leadership role in assisting others with their various roles. This student has demonstrated an understanding of the importance of both learning and performing the various roles for this assignment. || Student has very few absences and participates every day and his or her assigned role as actor, director, editor, cameraperson etc. without reservation for attempting various roles. || Student has a few absences but participates every day that he or she is present within his or her assigned role as actor, director, editor, cameraperson etc. with some reservation with some roles. || Student does not participate most days and his or her assigned role as actor, director, editor, cameraperson etc. Student has extreme absences or shows an unwillingness to participate. || ** || Student completes assessments and evaluations of exemplars citing reasons and providing constructive criticism to improve her own group's project. Further, the criticism exhibits an understanding of the project and higher level thinking skills required to take this task to the next level. || Student completes assessments and evaluations of exemplars citing reasons and providing constructive criticism to improve her own group's project. || Student completes assessments and evaluations of exemplars but does not sufficiently cite reasons or provide constructive criticism to improve her own group's project. || Student does not complete assessments and evaluations of exemplars. || ** || Final products are compressed and uploaded to YouTube without assistance. Advanced students may also demonstrate an understanding of compression rates and formats and may even suggest alternatives to YouTube that would not be blocked by Blocking software. || Final products are compressed and uploaded to YouTube with minimal assistance. || Final products are compressed and uploaded to YouTube with singnificant assistance. || Final products are not compressed and not uploaded to YouTube. || 25-28 A- 22-24 B+ 19-21 B 15-19 B- ||  ||   ||   ||   ||
 * **Editing
 * **<span style="COLOR: rgb(0,0,0)"><span style="COLOR: rgb(0,0,0)">WebQuest Steps
 * <span style="COLOR: rgb(0,0,0)">**<span style="COLOR: rgb(0,0,0)"><span style="COLOR: rgb(0,0,0)">Participation within
 * <span style="COLOR: rgb(0,0,0)">**<span style="COLOR: rgb(0,0,0)"><span style="COLOR: rgb(0,0,0)">Written Assesments and Evaluations of exemplars
 * <span style="COLOR: rgb(0,0,0)">**<span style="COLOR: rgb(0,0,0)"><span style="COLOR: rgb(0,0,0)">Uploading of Final Products
 * 28-32 A